麥當勞麥咖啡外送服務在滬推出
首杯(bei)免費 盡享黃金品(pin)質
(2018年10月(yue)8日,上海)今天,麥(mai)(mai)(mai)當勞(lao)中(zhong)國旗下麥(mai)(mai)(mai)咖(ka)(ka)啡(fei)品牌(pai)推(tui)出(chu)外送(song)服務(wu)。消(xiao)費者可(ke)以通過“i麥(mai)(mai)(mai)咖(ka)(ka)啡(fei)外送(song)”微(wei)(wei)信小(xiao)程(cheng)序、餓了么和美團下單(dan)。通過“i麥(mai)(mai)(mai)咖(ka)(ka)啡(fei)外送(song)”微(wei)(wei)信小(xiao)程(cheng)序首次(ci)下單(dan)的麥(mai)(mai)(mai)當勞(lao)會員可(ke)免費領取一(yi)杯大杯拿鐵。麥(mai)(mai)(mai)咖(ka)(ka)啡(fei)外送(song)率先在上海推(tui)出(chu),并將(jiang)逐步推(tui)廣(guang)到其它(ta)市場(chang)。

麥(mai)咖(ka)啡外(wai)送(song)致力于(yu)為消(xiao)費者提供(gong)“黃金標準”的外(wai)送(song)咖(ka)啡 —— 其采用(yong)高科技(ji)專(zhuan)利(li)防(fang)溢技(ji)術的“小(xiao)金蓋”(實用(yong)新型專(zhuan)利(li),專(zhuan)利(li)號:ZL201820063027.9)可在(zai)正常運送(song)條件(jian)下避免杯中(zhong)熱(re)飲灑漏;專(zhuan)業外(wai)送(song)員可在(zai)28分鐘內將(jiang)咖(ka)啡送(song)達(da),令外(wai)送(song)咖(ka)啡依然保持適宜的飲用(yong)溫度(du),讓(rang)消(xiao)費者享(xiang)用(yong)到堂食般的品質(zhi)。

麥(mai)(mai)當(dang)勞中(zhong)國(guo)首席執(zhi)行(xing)官(guan)張家茵女士表(biao)示(shi):“隨(sui)著(zhu)中(zhong)國(guo)咖(ka)啡(fei)(fei)(fei)消費(fei)的(de)(de)日益成熟(shu)和外(wai)(wai)送(song)(song)(song)(song)市(shi)場(chang)的(de)(de)迅(xun)猛(meng)發(fa)展,咖(ka)啡(fei)(fei)(fei)外(wai)(wai)送(song)(song)(song)(song)市(shi)場(chang)也獲(huo)得了巨大(da)的(de)(de)發(fa)展前景(jing)。麥(mai)(mai)咖(ka)啡(fei)(fei)(fei)耕耘(yun)中(zhong)國(guo)市(shi)場(chang)十(shi)多年,已(yi)成為領(ling)先的(de)(de)咖(ka)啡(fei)(fei)(fei)餐飲零售品牌之一,咖(ka)啡(fei)(fei)(fei)品質(zhi)深(shen)受消費(fei)者認可。而麥(mai)(mai)樂(le)送(song)(song)(song)(song)也已(yi)積累超過十(shi)年的(de)(de)專業外(wai)(wai)送(song)(song)(song)(song)經驗。隨(sui)著(zhu)麥(mai)(mai)咖(ka)啡(fei)(fei)(fei)外(wai)(wai)送(song)(song)(song)(song)的(de)(de)推出,我們將憑(ping)借麥(mai)(mai)當(dang)勞在咖(ka)啡(fei)(fei)(fei)和外(wai)(wai)送(song)(song)(song)(song)領(ling)域得天(tian)獨厚的(de)(de)雙重優(you)勢,讓消費(fei)者快捷、便利地(di)享(xiang)受到‘黃金(jin)品質(zhi)’的(de)(de)外(wai)(wai)送(song)(song)(song)(song)咖(ka)啡(fei)(fei)(fei)。”
麥咖啡外送在滬(hu)推出后,消(xiao)費(fei)者可以(yi)通(tong)(tong)過(guo)“麥當(dang)勞”微信(xin)公(gong)眾號菜單(dan)(dan)欄和(he)“i麥當(dang)勞”微信(xin)小程(cheng)序等(deng)多個(ge)渠道進入“i麥咖啡外送”小程(cheng)序,麥當(dang)勞會員可立即使用免費(fei)領取的一(yi)杯(bei)大(da)杯(bei)拿鐵(tie)券,輕松下單(dan)(dan)成功付款后,還有專屬福(fu)袋分(fen)享(xiang)給朋友。10月8號到21號期間,通(tong)(tong)過(guo)餓了(le)么和(he)美(mei)團(tuan)下單(dan)(dan)的消(xiao)費(fei)者可以(yi)每杯(bei)9.9元(yuan)的價(jia)格不限量購買大(da)杯(bei)拿鐵(tie)。